SALES MANAGEMENT

The future of B2B sales in the new normal

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The crucial and transformative role of the new Commercial Director to adapt to change

INVEST IN TRAINING AND SKILLS OF THE COMMERCIAL NETWORK IN THE MANAGEMENT OF INFORMATION AND THE USE OF TECHNOLOGY

We offer a series of resources in the form of personalized workshops and accompaniment to the commercial management with the aim of assimilating and digesting all the changes in the process of commercial digitalization and leading the change in the organization at the level of people, processes and technology.

“According to a Gartner study, 60% of organizations will change their traditional sales model based on experience and commercial intuition for data management, integrating applications and new channels creating a new, more integrated, organizational model (integrating traditional sales channels with digital ones)”

GUIILLERMO VILARROIG
  • Some facts
    • 80% of customer-supplier interactions within the B2B sales process will occur through digital channels.
    • Gartner Future of Sales for 2025.
  • The Challenge
    • A change in the traditional pre-Covid sales process.
    • Much more limited visits and meetings in the new normal.
    • The digital channels will have much more weight in the sales process, without being prepared, or digitized.
  • The solution
    • It is crucial to define:
    • A roadmap to adapt to this new disruptive normal with new processes.
    • Train the sales network and
    • Adopt sales-tech technology to manage the change accelerated by the Covid effect.
  • Who is it for?
    • To leaders who are aware that they need to adapt their sales teams to the new scenario to assume adaptation to the digital transformation of their department.

COMMERCIAL DIGITALIZATION

Process for a successful change

PROCESS - PEOPLE - TECHNOLOGY - PROCESS - PEOPLE - TECHNOLOGY

HOW TO GET STARTED

01-02-03

01

Digital maturation test

Understanding the starting point of the level of knowledge and digitalization

02

Services

Once the empowerment phase is completed, we define some of the services in the execution phase to accompany the general direction in the management of change.

03

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