Partners at the international level

Imanta + e-CENS join forces

  • Guillermo Vilarroig
  • 3

Imanta is a partner of E-cens, a Dubai-based company specialising in Digital Analytics, has signed a partnership agreement to join the international team with offices in Dubai, Egypt, Germany and the United States.

6 keys to how you can benefit

  1. As a gateway to the Persian Gulf market => Based in Dubai, one of the seven emirates that make up the United Arab Emirates federation and soon to be present in Saudi Arabia, the market with the greatest potential in the Persian Gulf. A great opportunity to do business in the region,
  2. A dream Team of 8 different nationalities => covering the entire MENA region (Middle East and North Africa) and South Asia with nationalities such as India, Pakistan, Syria, Egypt, Emirates, among others. Apart from local talent, these profiles are very valid for mathematics and technology. This is the basis of e-CENS" services.
  3. Adapt your digital projects locally=> The ability to develop local projects in traditional Arabic and other languages. And above all, adapt projects based on the local culture. e-CENS has just opened a new office in Cairo (Egypt).
  4. Take advantage of the know-how of other clients with more resources=> As there is a lot of investment and resources, innovative projects are developed that are very easily adaptable locally in Spain with other tools and technologies that are more accessible in terms of costs, but with very similar results.
  5. German-proof privacy management => Germany"s team is ultra-specialised in data privacy as it is the most demanding country in this area and if you comply with its regulations, you comply with those of the rest of the countries.
  6. Entering the United States through the big door => with our San Francisco office, led by our CEO, can help you with local implementations in the most digitally developed market in the world. Projects in which local teams collaborate make the difference.
It is a great opportunity to apply locally in Spain very innovative projects in different types of clients and sectors and above all to give you international coverage in MENA, South Asia and the United States to those companies that require it.

Guillermo, I want to give you feedback or contact you.


About e-CENS


e-CENS is a Google Marketing Platform certified partner closely linked to the Google office in the MENA region and top clients in the financial sector, travel, airlines and government with references such as Emirates, Maserati, Toyota, Egypt Air or Dubai Tourism among others. 16 years of experience in Data Analytics, the main services are linked to the collection, management and activation of data, such as measurement plans, privacy, modelling and predictive analytics. They are partners of Google, Tealium, MoEngage or Contentsquare, with a super team with hundreds of implementations behind them from international clients and super innovative projects.

Official press release 

Dubái, UAE, February 15, 2023 - e-CENS is pleased to announce the addition of Guillermo Vilarroig, founder of OVERALIA, IMANTA and as a partner. With this addition, e-CENS aims to boost its digital analytics and marketing services, expand its geographic footprint, and offer broader capabilities to its global clients.

Guillermo brings a wealth of experience in online marketing, web development, and digital analytics. As the founder of OVERALIA, a digital marketing agency with over 20 years of experience, he has a proven track record of delivering results for clients in an a variety of industries.

Moreover, as the founder of IMANTA, Guillermo Vilarroig is an expert in aligning marketing and sales teams by unifying and structuring data from traditional B2B sales networks and digital channels. He uses technology to improve data collection, management, interpretation and activation for the sales team to sell more at a lower cost. Guillermo helps companies through a process of workshops, audits and pilot projects.

His expertise in search engine marketing, web analytics, and online reputation management will be invaluable to e-CENS as it continues to provide best-in-class services to its clients. Guillermo brings a high level of industry knowledge and connections to the partnership.

Bashar Hafez, e-CENS Co-Founder and Managing Director, commented on the decision: "Guillermo Vilarroig"s depth of experience in the digital analytics and marketing industry is unparalleled. His expertise in search engine marketing, web analytics, and online reputation management will be invaluable to e-CENS as it continues to provide best-in-class services to its clients. Additionally, his knowledge and experience in aligning marketing and sales teams using data and technology will help us bring more value to our clients. We are excited to welcome Guillermo to the e-CENS team and look forward to working together to achieve great results for our clients."

Guillermo Vilarroig added: "I am excited to join e-CENS and bring my experience and expertise to the team. e-CENS has a strong reputation in the industry and I look forward to working together to continue delivering results for our clients. I am looking forward to bring my knowledge and experience in aligning marketing and sales teams using data and technology to e-CENS clients"

About e-CENS

e-CENS is an internationally recognized team of digital analytics, UX/UI analytics, and personalization experts. We have over 15 years of experience working with leading global brands in finance, travel and hospitality, publishing, and e-commerce. Our clients trust us to advise them and manage their data to achieve competitive advantage and successful business outcomes.

Official press release on the e-CENS website